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We are Feldtage

Exhibitors and visitors on challenges and opportunities of plant production.

The current challenges for plant cultivation and plant protection clearly show how important the key topic of "plant cultivation out of the box" is. Much of what has worked in the past is reaching its limits and needs to be put to the test. Innovations are the key to success here and are probably more important than ever for agriculture.

Dr Norbert Schlang, Marketing Manager ADAMA Germany

The current challenges for crop production and crop protection make it clear how important the key topic of "crop production out of the box" is. Whether it is climate change, which is particularly noticeable in agriculture, the advancement of resistance to active ingredients, the emergence of new pests or changes to the framework conditions, such as the Green Deal and the regulatory abolition of important components in crop protection - many things that have worked in the past are reaching their limits and need to be put to the test.

Innovations are the key to success here and are probably more important than ever for agriculture. However, there will not be one big idea that solves all problems. It is more comparable to making adjustments to many set screws in order to make plant cultivation in Europe efficient, environmentally friendly and sustainable

As a manufacturer of crop protection products, we focus on innovations in the field of formulation technology. Through innovative formulations, we ensure that active ingredients are better absorbed by the plant and work more effectively. This allows the active ingredients to realise their full potential and ultimately makes them more sustainable. One example is the patented ASORBITAL formulation technology for our new cereal fungicides, which we will be presenting at the DLG Feldtage.

For us at ADAMA, the DLG Feldtage are a very important meeting place for the industry and are all about dialogue and communication. For us, it's not about a glossy appearance, but about being approachable and engaging in dialogue - with farmers, but of course also with our partners from the retail and advisory sectors.

We look forward to an open, inspiring and interesting dialogue!


The main theme of the DLG Feldtage 2024, "Crop production out of the box", is an excellent choice. It responds to the challenges facing farmers, which could hardly be greater or more diverse.

Karin Guendel Gonzalez, Managing Director Bayer CropScience Germany

The main theme of the DLG Feldtage 2024, "Crop production out of the box", is an excellent choice. It addresses the challenges facing farmers, which could hardly be greater or more diverse: achieving profitable yields, volatile weather conditions in the face of climate change, access to innovations and the fulfilment of the associated regulatory requirements and, last but not least, socio-political expectations. As Bayer, we are called upon to support farmers and develop innovative tools and strategies in close collaboration with practitioners. We do this with the highest research and development budget in the industry. "Plant cultivation out of the box" therefore suits us very well, because we are increasingly working together with farmers on integrated solutions comprising seed, crop protection and digitalisation that ensure sustainable value creation in the field. Artificial intelligence (AI) methods are becoming increasingly important in all portfolio areas in order to achieve targeted results more quickly.

The DLG Feldtage are an excellent platform for presenting our innovations. In Erwitte, we will be focussing on the area of Digital Farming Solutions - always closely linked to the seed and crop protection portfolio.

FieldView provides farms with a platform to seamlessly capture, visualise and analyse field data and maximise farm productivity. We are certain that our digital offerings from the Magic family will also meet with great interest. The MagicTrap digital yellow tray, for example, has already been successfully introduced in the field and boasts a number of new features. With MagicScout Air, we are also planning to automate traditional field labelling in the next step. With MagicSprayer, we are presenting a future product for entry into ultra-high-precision application technology. All these applications make the use of operating resources more economical and also more ecologically sustainable.

We will use the DLG Feldtage to engage in dialogue with practitioners. This feedback will help us all move forward. The Bayreuth team is already looking forward to seeing you again in Erwitte and visiting our stand GA123.


Thinking about tomorrow today: the "FarmRobotix" platform marks a significant step towards the future of agriculture.

Lars Heier, Business Development, LEMKEN

The DLG Feldtage will provide an important impetus for modern agriculture with the main theme "Crop production out of the box". In view of current environmental conditions, a rethink is necessary. New ideas, whether realistic or not, should serve as an impulse and be discussed. It is no longer a question of generalised arable or crop farming concepts, but of farm-specific solutions. Farmers' toolboxes must be filled with a variety of tools, be it seeds, technology or crop protection, which they can use in accordance with good professional practice. Overnight change is unrealistic; it requires a holistic approach.

 Thinking about tomorrow today: The "FarmRobotix" platform marks a significant step towards the future of agriculture. A large number of manufacturers offer innovative solutions, from apps to complete automation. It is important to get farmers on board at an early stage and inform them about the opportunities and limitations so as not to repeat the mistakes of the past, for example with digitalisation. Robotics is a much-discussed topic and the possibilities must become tangible and usable for farmers.

LEMKEN presents solutions that focus on autonomy and process control. The process technology unit (VTE) with the Karat cultivator and iQblue tool monitoring can be seen in practical use. We do not focus on autonomous driving, but on controlling and optimising processes from the implement.

Our customers have clearly defined, customised arable farming strategies. At the field days, we want to encourage farmers to look ahead and provide them with answers to the technical possibilities for implementation. By exchanging ideas with practitioners, all participants gain new impetus and expand their network.

A visit to the DLG Feldtage is beneficial for everyone: in addition to the exchange of information and expertise, practical solutions are presented first-hand in field demonstrations. It is an opportunity to find out about the latest developments in arable farming and to make valuable contacts.


Farmers must assert themselves in international competition and carve out advantages for themselves. This requires new knowledge and profoundly discussed findings at a professional level. The DLG Feldtage is the ideal platform for this.

Christoph Kempkes, Chairman of the Board of Management of Raiffeisen Waren-Zentrale Rhein-Main AG

With reference to the main theme of the DLG Feldtage "Plant cultivation out of the box", RWZ AG has already established a number of activities that look beyond the edge of the field and rethink plant cultivation. We are already seeing that good results can be achieved here. This harbours future opportunities for agriculture that need to be exploited. We are therefore continuing to develop and offer practicable solutions.

 New approaches are important as a supplement to established practices. This is the only way to achieve progress. And this is what we need to prepare agriculture for climate change, regulation, globalised flows of goods and increasing concentration in supply and sales markets. Our aim is to play a pioneering role here.

True to our motto "For a strong agriculture. Sustainable. Digital. Future-proof." we will be presenting numerous highlights at the DLG Feldtage 2024 as the main exhibitor RWZ and RW Kassel with our two partners Raiffeisen Vital and Hauptsaaten Seed and Service. As RWZ and Hauptsaaten, we will be showcasing new, innovative varieties and promising niche crops that can be grown profitably in combination with new inputs and digital application recommendations. The key success factor here is the interplay of several disciplines: crop cultivation, agricultural technology and digital expertise. We offer all of this from a single source. We have proven that this works in practice and can be implemented relatively easily as part of our joint project "ClimatePartner Agriculture" with BASF.

At the DLG Feldtage, we will use personal dialogue with customers to promote new approaches and concepts, encourage farmers to adopt them, dispel any reservations they may have and also highlight the holistic economic benefits. We present ourselves there as a provider who can play and orchestrate all the necessary instruments.

Farmers are also entrepreneurs. As such, they have to move with the times and respond to long-term trends such as regenerative agriculture. They have to assert themselves in international competition and - in order to survive - carve out advantages for themselves. This requires new knowledge and profoundly discussed insights at a professional level. The DLG Feldtage are the ideal platform for this. Without such first-class industry meetings, we won't get any further - but we have to.


The DLG Feldtage are an excellent opportunity to gain inspiration and experience the latest developments in the entire industry live. Visitors have the opportunity to take a look at the "tomorrow" of agriculture and to work together with us as exhibitors on a successful future direction.

Dr. Eike Hupe, Board of Directors Deutsche Saatveredelung AG

Plant breeding is daily "thinking out of the box" - so the guiding theme fits our work perfectly. A decisive factor in the success of DSV plant breeding is the dialogue between agricultural practice, our sales and product management and our breeders. Proximity to farmers is the basis for understanding the challenges facing the industry. In order to be able to offer the best, practice-relevant solutions, we rely on intensive interdisciplinary dialogue, including with our partners in science and research. We are delighted to be able to present the results of our "Thinking out of the Box" during the DLG Feldtage. 

Plant breeding is an innovative problem solver that should enable farmers to successfully and sustainably farm under current challenges such as changing climatic conditions, the reduction of arable land and increasingly restrictive framework conditions regarding pesticides and fertiliser use. Breeding progress is no longer conceivable today without the targeted use of innovative research and development. 

DSV utilises state-of-the-art facilities and innovative laboratory techniques to drive breeding work forward. Continuous further development, also within the framework of diverse research co-operations with science and research, is the key to our success. And this is how adapted and stable-yielding varieties are created. Our breeders are already working on the trait combinations that farmers will need in 2035. One focus of our work is also the development of new cultivation systems with a clear focus on soil fertility. After all, soil is THE most important resource for mankind to ensure sustainable food security.

What solutions do we offer as plant breeders? In a nutshell, it is increasing efficiency and securing yields for arable farming, e.g. through resistant grain varieties that make it possible to save on pesticides because they are healthy and convert nutrients into high yields and good quality. In fodder production, we mainly focus on grasses, clover and maize, which enable farmers to harvest as much healthy and highly digestible forage as possible with minimal use of pesticides. The principle of "thinking out of the box" has not only played a decisive role in the development of varieties, which enable better milk production through selection for digestibility. It has also led to intelligent combinations of species and varieties in our COUNTRY forage production programme, offering a solution for every location. The underlying theme, however, is healthy soil - sustainable, efficient production is only possible on healthy soil. The interactions between plants and their effects on soil biology, soil fertility and soil protection are complex. Researching these relationships and deriving recommendations for agriculture from them is time-consuming pioneering work. Our TerraLifeĀ® intercropping programme is the result.

We are delighted that, as a company based in Lippstadt, we can use the DLG Feldtage 2024 as a kind of home game. This makes this year's participation special for us. We will use the occasion to present our variety innovations and new cultivation concepts for sustainable and efficient plant cultivation in a modern and surprising way. We look forward to exchanging ideas in person with our customers and partners so that we can continue to develop the best solutions for the needs of agriculture.
The DLG Feldtage is a very good opportunity to gain inspiration and experience the latest developments in the entire industry live. The arable farming of the future offers great potential to meet the changing climatic and social requirements with the right solution. Visitors will have the opportunity to take a look at the "tomorrow" of agriculture and work together with us as exhibitors on a successful future direction. 


The population expects farmers to play a pioneering role in the transformation of our society and economy. We must face up to this challenge together. We expect the DLG Feldtage to provide important impetus for this - and we will be bringing concrete solutions for crop production with us.

Marcus Iken, Managing Director Saaten-Union GmbH

Farmers think in terms of generations - and therefore act sustainably. Nevertheless, the population is demanding more from agriculture. They expect us to play a pioneering role in the transformation of our society and economy. We must face up to this challenge together. We expect the DLG Feldtage to provide important impetus for this - and we are bringing concrete solutions for plant cultivation with us. 

 Everyone is talking about sustainability right now. The principle, which was born over 300 years ago in forestry, is actually more modern than ever. Nevertheless, the term is often rejected because it is used in an inflationary way and has become an empty phrase in some places. We want to do something about this. The Saaten-Union makes its offers and its attitude towards greater sustainability very concrete - and in doing so, we are guided by the three colours of our company:

The blue colour in the Saaten-Union logo stands for the ecological aspect of our work. Through intensive research, we breed climate-stable varieties and conserve resources and operating materials. Overall, we ensure a higher yield per hectare and improve the quality of food and animal feed.

The white colour in the Saaten-Union logo stands for our openness. And that doesn't just mean our corporate culture, but also our strategic openness. Be it in relation to new research and breeding methods for the long-term reliable nutrition of the population, organic farming or the creation of alternative sources of protein.

The green colour in the Saaten-Union logo stands for our diversity. We firmly believe that diversity is at the heart of sustainable action - in society and in the field. That is why we support farmers in realising diverse crop rotations with our product portfolio.

In short: At Saaten-Union, we stand for substance instead of showmanship. And we bring the appropriate seed for the aspects described above to the DLG Feldtage. We cordially invite you to visit our stand to find out more and talk to our experts. Let's make the future more sustainable together.